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Published on February 14th, 2014 | by Christian Cawley

Doctor Who Magazine Distribution Buoyed By 50th Anniversary

Panini UK has announced its highest ever ABC figure for Doctor Who Magazine for the July – December 2013 release period.

Against a consumer magazine market which has recorded a year on year drop of 6.3% DWM posted a total ABC figure of 36,151 which is up close to 26%
against the same period last year.

Circulation Manager, Katie Wilkinson says:

It has been a fantastic year for Doctor Who. At a time when many magazines are struggling to maintain their circulation figures it is really exciting to be able to post great growth in sales both on the newsstand and in subscriptions.

Tom Spilsbury, Editor of Doctor Who Magazine, is naturally thrilled:

Doctor Who Magazine has been running non-stop for more than 34 years. With the general downturn in sales across the magazine industry it’s extraordinary to see that DWM has just recorded its highest circulation figures since 1980. The 50th anniversary edition – DWM 467 – ended up selling more than 50,000 copies, and had to be reprinted to try to meet demand. The six-month average figure for the magazine is an incredible 36,151 copies, which is also the best average figure for more than 33 years. Thank you to all of our loyal readers who have stuck with us over the years, as well as to all the new readers who have joined us more recently.

We’re sure you’ll join with us in wishing Doctor Who Magazine our massive congratulations. If you haven’t got it already, the current DWM is out now and features a look back across Matt Smith’s time on Doctor Who.

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About the Author

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A long-term Doctor Who fan, Christian grew up watching the show and has early memories of the Graham Williams era. His favourite stories are Inferno, The Seeds of Doom and Human Nature (although The Empty Child, Blink and Utopia all come close). When he’s not bossing around the news team, Christian is a freelance writer specialising in mobile technology and domestic computing, and enjoys classic rock, cooking and spending time in the countryside with his wife and young children. You can find him on Twitter, Facebook and Google+.




2 Responses to Doctor Who Magazine Distribution Buoyed By 50th Anniversary

  1. avatar Al says:

    This makes me feel good because I hate the idea of print going away. No offence to Kasterborous, Blogtor or any of the others but nothing written by their people on these webpages will be read in 10, 20 years unless it’s put in print (which is why Will Brooks at DWO is doing the smart thing by collecting his episode reviews in print form). DWM has been an extremely valuable source of history and insight for decades and long may it continue. Sure, the Internet provides instant info as to new episodes, casting, etc., but one reason I think DWM has survived is it no longer relies on providing “latest” information. Its strength is in the interviews and behind-the-scenes material. I recall during the gap year 2009 there was a slump. We’re technically in a gap year now and it’s nice to see a rise as well. As for DWA, they might be surprised at how their circ. figures would rise if they were allowed North American distribution, even without the free toys and stuff.

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