Published on February 18th, 2011 | by Christian Cawley
Magazines See Sales Increase
ABC figures for the magazine industry have been released, with Doctor Who Adventures seeing a massive increase of over 25% over the past 12 months!
No doubt buoyed by the return of Doctor Who in 2010 with Matt Smith as the Eleventh Doctor, the “DWM for kids” Doctor Who Adventures saw an increase of 26.8 % year-on-year to 56,648 – pretty amazing!
Back in August months ago we learned that Doctor Who Adventures was part of a group of BBC Magazines publications that had recorded an increase on the previous 6 months, so these results are in tune with that and the pick-up in the title’s performance experienced following a year (2009) that featured only three new episodes.
Meanwhile Doctor Who Magazine continues to ride high, with 35,000 readers ensuring its place as the top selling sci-fi monthly. Placing this in context, that definition means that DWM outsells SFX!