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Published on February 18th, 2011 | by Christian Cawley

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Magazines See Sales Increase

ABC figures for the magazine industry have been released, with Doctor Who Adventures seeing a massive increase of over 25% over the past 12 months!

No doubt buoyed by the return of Doctor Who in 2010 with Matt Smith as the Eleventh Doctor, the “DWM for kids” Doctor Who Adventures saw an increase of 26.8 % year-on-year to 56,648 – pretty amazing!

Back in August months ago we learned that Doctor Who Adventures was part of a group of BBC Magazines publications that had recorded an increase on the previous 6 months, so these results are in tune with that and the pick-up in the title’s performance experienced following a year (2009) that featured only three new episodes.

Meanwhile Doctor Who Magazine continues to ride high, with 35,000 readers ensuring its place as the top selling sci-fi monthly. Placing this in context, that definition means that DWM outsells SFX!

Congratulations to all at Doctor Who Adventures and DWM!

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About the Author

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A long-term Doctor Who fan, Christian grew up watching the show and has early memories of the Graham Williams era. His favourite stories are Inferno, The Seeds of Doom and Human Nature (although The Empty Child, Blink and Utopia all come close). When he’s not bossing around the news team, Christian is a freelance writer specialising in mobile technology and domestic computing, and enjoys classic rock, cooking and spending time in the countryside with his wife and young children. You can find him on Twitter, Facebook and Google+.




2 Responses to Magazines See Sales Increase

  1. avatar Carn says:

    I know quite a few adults including myself who occasionally buy DWA for the cover gifts. I bought three copies of the one that had a pack of 17 Daleks a couple weeks ago :D

  2. avatar 23skidoo says:

    Just think how high DW Adventures would fly if they allowed people outside the UK to buy it…

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