With Doctor Who on the brink of being declared “not a ratings winner” by the former broadsheet, some figure massaging allowed the paper to dismiss the shows chances against the vapid Britain’s Got Talent, which returns to ITV this Saturday evening.
Of course, The Simon Cowell Show will be against against the Daleks, and even if the shows clash it is unlikely to be anything worse than an audience-pleasing split down the middle and lots of catchup on BBC iPlayer (ITV’s own delayed viewing alternative being little better than an ashtray on a motorbike).
Doctor Who was again the most watched show of the day, but down 1.355 million and nearly five share points on last Saturday’s series five opener.
Somehow, The Guardian haven’t noticed that TV viewing across the board was down at the weekend, nor that The Beast Below achieved an AI (audience appreciation index) score of 86, just like The Eleventh Hour one week earlier. 86 is a great score.