BBC Worldwide’s annual international market BBC Showcase kicked off on February 21st, with the big news naturally concerning Doctor Who.
In attendance at the Out of this World event were Matt Smith and Karen Gillan from as well as Torchwood‘s Gareth David Lloyd (Ianto Jones), as well as Executive Producer Stephen Moffat and writer Mark Gatiss who had the dual task of promoting both a new series of Doctor Who and their own series, Sherlock which will star Benedict Cumberbatch and Martin Freeman in a modern retelling of the adventures of the fictional detective.
The event was quite a success – BBC Worldwide announced that they have signed a deal which sees 114 hours of entertainment from Doctor Who, Torchwood and co-production Primeval being beamed into homes in Central and Easter Europe.
Some other interesting details also emerged:
*Doctor Who achieved the enviable number one and two spots on iTunes USA last year.
*Primeval and Doctor Who were the top two UK imported programmes in South Korea (July 08/June09). They are also in the top 5 selling programmes for BBC Worldwide in 08/09.
*Torchwood can be seen in countries as far flung as Turkey and Taiwan, Albania and Australia, Iceland and India.
*Doctor Who has now sold to over 50 broadcasters, Torchwood to over 35
Steve Macallister is Managing Director, Sales and Distribution at BBC Worldwide:
“Our sci-fi content offers pure escapism for the viewer, perhaps more so than any other genre â€“ this is exactly what people are looking for in troubled times. British sci-fiâ€™s on a role [sic] and thereâ€™s a real hunger out there for more.”